www.myspace.com/plussizeplum
Deborah Friedman helped pioneer the plus-size modeling industry in New York, as one of the first such models photographed by Marco Glaviano (whose lense has also focused on former main-stream model Kelly Emberg). An interest in the film industry prompted a move to Los Angeles where Deborah continued modeling while working as a feature writer for BBW (Big Beautiful Woman Magazine).
Inspired by the growing demand for plus-size clothing, Deborah entered the garment industry as a salesperson representing the Richard Simmons clothing line. This led to a career in sales and merchandising where Deborah often created designs reflecting a fresh, updated perspective. She introduced a plus-size pleat pant design that became a popular bestseller for many manufacturers. The cocoon dress, another of Deborah's bestselling designs, was proclaimed a hit by fashion critic Mr. Blackwell.
While catering to celebrities at Hammacher Schlemmer's chic Rodeo Drive location in Beverly Hills, Deborah achieved the status of top salesperson. She moved on to develop her own catalog marketing firm where she specialized in promoting a variety of products -- from wind-defying umbrellas to health and fitness programs.
Now, Deborah brings us her personal experience, business acumen, and appreciation for quality design and manufacture, to a line of plus-size fashions that will enhance the beautiful plum in all of us.
